[ lee-kuh ] [ eep-mah ]

Lieke Ypma is a dutch designer and engineer working on Mobility.

She is an advisor of user centered organizations. With her clients and teams, she involves in what it needs to create stuff people love. Depending on the client's maturity and need, Lieke works on strategy, products, metrics and tools that enable a healthy focus on user needs.  

Her 15 years of professional experience, with startups and large organizations, enable her to involve in UX/UI, service and
hardware development alike.

Follow @LiekeYpma or write an email.

User Centered Talks
Fairtiq Forum Keynote What the User Wants November 2021
Mobility-Electronics Insights User in B2B November 2021
ITS World Congress Hackathon October 2021
Fluidtime MaaS Symposium User and Data September 2021
Summerschool Citylab Berlin Accesszones, use of the Curb in Smart Cities September 2021
Bicycle Show Velo Berlin
May 2020
The Mobility Design Project November 2019

User Centered Publication
VDV Blaues Buch, Ypma, Kucz, Naji, Ritzer, October 2019

Female Mobility Talks and Involvements
Mobilistinnen October 2020
European Transport Conference September 2020
Indimo Project August 2020
Ramboll Female Mobility Project August 2020
Women in Tech Network June 2020
Thingscon, Responsible IoT December 2019
Women In Mobility Summit November 2019
Urban Mobility Day June 2019

Female Mobility Publications
Was ist weibliche Mobilität? Ypma Bellmann Pollack, Karuna, September 2020
Women move differently Ypma Bellmann Pollack, Word Economic Forum, January 2020
5 ways transport could step up a way for women Ypma Bellmann Pollack, Word Economic Forum, March 2020
Verkehr, ein Angebot von Männer für Männer Reidl, Riffreporter, November 2019
Female Mobility - Ideas that benefit all Lieke Ypma, Frieda Bellmann, Diana Pollack, October 2019

Other Engagements
Bürgerinitiative Sichere Wege für Tempelhof Founder, September 2020
Founder Institute Startup Coaching, Since March 2020
Macromedia University, Smart City Design Lecturer, Since August 2018